Who Is Shiggy & How Did He Start The Drake "In My Feelings" Challenge?
13 July 2018, 12:31 | Updated: 18 July 2018, 14:31
Here's the lowdown on Shiggy and how to do the Shiggy dance.
A viral dance challenge has sky-rocketed Drake's new song 'In My Feelings' - taken from his album 'Scorpion' - to the top of the charts. But who started it and what does it mean?
The #InMyFeelingsChallenge is the brainchild of an internet comedian named Shiggy. Founder of 'The Shiggy Show', Shiggy became popular thanks to his hilarious dance videos, impressions and rants.
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Following the release of Drake's infectious new song, Shiggy uploaded a video of himself dancing to the track on his official Instagram page, which boasts 1.4 million followers.
The video sees Shiggy dancing animatedly dancing to the chorus - "Keke, do you love me? Are you riding?" - and ignited a viral dance challenge now known as #DoTheShiggy.
The new dance craze has sene a whole host of celebrities tackle the challenge, including Will Smith, Ciara, DJ Khaled, Charlamagne Tha God and even Drake himself getting involved in the action.
Drake surprised fans at by doing his own “In My Feelings” dance challenge at London’s Wireless music festival in Finsbury Park.
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While performing the ‘Scorpion’ song for the first time, the Canadian rapper dropped his microphone on stage and showed off his best moves.
Drizzy is also rumoured to be shooting an official music video for the song, which will be directed by Karena Evans, who also directed music videos for ‘God’s Plan’ and ‘Nice For What’.